CX10 Tips for Writing Inclusive Demographic Survey QuestionsBy Sam Frampton In 2021, there’s no excuse for writing surveys that aren’t inclusive. This means thinking empathetically about ways your surveys might be…
CXVoice of The Customer Survey | What, Why and HowBy Sam Frampton When you want to identify customers' needs metricsand KPIs such as revenue, NPS and website traffic may give you a rough indicator of…
CX9+ Tips for Identifying and Avoiding Response Bias in SurveysBy Sam Frampton One of the best ways to get inside the minds of your customers and understand their pain points is to gather their feedback through surveys…
CXThe Advantages of Open Ended Survey Questions By Sam Frampton Leading CX companies are switching up how they collect feedback. If you haven't started already, it's never been more critical to learn how…
CXHow to Increase Survey Response RatesBy Sam Frampton It comes down to basic statistics: a small sample size undermines the reliability of your data. And when you're putting together a customer…
CXA Deep Dive into Surveys: Open Ended Vs. Close EndedBy Sam Frampton Survey questions come in two main varieties: open-ended and close-ended. When creating excellent online surveys, it’s critical you make…
CXHow to make surveys worth the effortBy Jack MillerRight now in my inbox I have at least 5 emails from companies asking for my feedback as a customer. I may open one of them later on if I…
