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Buying hiking gear isn’t the same experience as your regular trip to shops. Items are more expensive, and a lot more technical, but there’s similarly a great deal to choose from.
Cotswold Outdoor is solving this problem for the customer by providing their website with testimonials from experts, showcasing their go-to products and how they use them. Not only does this add a nice personal touch, but it also gives customers confidence that what they’re buying is tried and tested.