Papier’s Mother’s Day Touch

Papier has gone above and beyond in this example. While most customer-centric brands put out a message on a day like Mother’s Day, the thoughtful team at Papier have gone one better, considering what this day might mean for those who’ve lost their mothers. 

Using email, customers are given the option of whether or not they’d like to receive reminders about Mother’s Day – knowing that this might affect people who’ve recently lost a loved one. 

No items found.