Morning CXffee

How NOT to ask for feedback - a real-life example from a £2B+ brand

We examine one of the best examples of how NOT to design a survey

David Ascott

Strategy Lead

June 28, 2024

What went wrong at Allbirds

This week we take a look at what went wrong at direct-to-cosumer darling Allbirds and what its downfall can teach us about focusing on the wrong customer needs

Mikhail Dubov

Co-Founder & CEO

June 14, 2024

The faster horses myth and 3 CX lessons it teaches us

This week we take a look at what we can learn from the quotes attributed to Henry Ford - and the 3 timeless CX fundamentals of success.

David Ascott

Strategy Lead

June 1, 2024

Rules Are Made to Be Broken: Modernizing CX Feedback with Advanced AI

Discover key considerations for CEOs choosing CX technology to drive business growth. Learn how advanced AI balances tactical insights with strategic goals.

Luke Moore

Chief Revenue Officer

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TOP INSIGHTS

Want AI to make your breakfast for you?

The 3 big challenges CX is facing in 2024

The real reason why Hermes bags sell for $300,000

The Evolution of Customer Experience: Lessons from the Last 30 Years

5 learnings of (nearly) a decade working with marketplaces

Discover essential strategies and insights for optimizing customer experience in two-sided marketplaces. Learn from Chattermill's experience with leading platforms like Uber and Airbnb.

What to do if you are number 2 in the market

We look at what to do if you are the number 2 brand in the market...and provide a word of caution to market leaders.

The 4 CX trends I am most excited about in 2024

This week we look at the 4 CX trends we believe will impact CX & VoC teams in 2024

Dmitry Isupov

Co-Founder

From our XLG Articles

Lyra AI: addressing concerns about AI adoption

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