Voice of Customer

Discover strategies for capturing and leveraging the authentic voice of your customers to enhance overall experience and loyalty.

How to Benchmark CX Performance Across Store Locations Using Customer Feedback

Learn how to unify store-level feedback, normalize data across diverse locations, and use AI-driven benchmarking to close performance gaps in 2026.

Mikhail Dubov

CEO & Co-Founder

May 11, 2026

How to Find the True Causes of Product Returns Beyond Reason Codes

Stop trusting your return reason codes. Discover how to use AI and qualitative feedback to uncover the true causes of product returns and drive down churn in 2026.

Liliana Osorio

SVP of Marketing

May 11, 2026

How to Use App Store Reviews for UX Research: A Complete Guide

Learn how to use AI-powered app store review analysis to surface UX friction, feature gaps, and competitive threats in real-time in 2026.

Mikhail Dubov

CEO & Co-Founder

May 11, 2026

How to Track Customer Pain Points Over Time and Prove They Are Fixed

Learn how to unify multichannel feedback, establish baselines, and use AI-powered sentiment trends to prove your customer pain points are actually fixed in 2026.

Mikhail Dubov

CEO & Co-Founder

Join the 11,000+ CX, insights and product leaders who subscribe to our How To Love a Customer podcast, delivered every two weeks.

TOP INSIGHTS

Why Your Text Analytics Platform Keeps Misclassifying Customer Feedback

What Is a Voice of Customer Dashboard and What Should It Include

Rule-Based vs. AI Text Analytics: What Is the Difference?

How to Use LLMs to Analyse Customer Feedback at Scale

How Do You Measure the ROI of a Text Analytics Platform

Stop guessing the value of your CX stack. Learn the 2026 formula for calculating the ROI of text analytics, from churn reduction to automated efficiency gains.

What Is Taxonomy Governance in Customer Feedback Analysis

Learn how to build a 2026 taxonomy governance framework that unifies customer feedback themes across teams and languages for trusted CX insights.

How To Love A Customer Podcast: Episode 13 with Jordan Cousins from Who Gives A Crap

Hear Jordan explain how his team turned a subscription cancellation into a "random act of crappiness" in the latest episode of How To Love A Customer.

Mikhail Dubov

CEO & Co-Founder

What CX Leaders Should Look for in a Text Analytics Platform in 2026

Discover the 10 essential criteria for choosing an enterprise text analytics platform in 2026, from AI explainability to business metric linkage.

Liliana Osorio

SVP of Marketing

From our XLG Articles

Lyra AI: addressing concerns about AI adoption

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.